Skip to main content

Primary research · Roofing

Sites that are hard to use for the disabled on roofing websites

Share of brands with at least one serious violation across captured pages.

97.7% across the 130 roofing contractor websites we inspected.

Roofing runs above the combined rate. Contrast is the driver, and specifically the habit of setting body copy in a mid grey on an off white background because it looked restrained in the design file. It passed the designer. It does not pass the threshold.

That puts roofing above the combined figure of 95.8% across all 380 brands , by 1.9 percentage points. Here is the same measurement in the other two trades we inspected.

Trade Sites that are hard to use for the disabled Sites
Roofing (this page) 97.7% 130
Remodeling 92.5% 146
HVAC 98.1% 104

Why it costs you work

This is the number that makes the whole conversation uncomfortable, because it is close enough to everybody that being average stops being a defence. And the pale-text problem is not theoretical. If your phone number is set in light grey on a white background, the customer standing in their driveway at noon holding a phone cannot read it, and they are not going to squint. They are going to ring somebody else.

Checking your own roofing site

Same free checker, but look at the orange icons this time. Then do the test no software can do for you: take your phone outside on a bright day, turn the brightness down to half, and try to read your own phone number and your own quote button. If you have to squint, so does everybody else.

Everything else we measured on roofing sites

Measurement Roofing
Sites people with disabilities cannot use 60.8%
How long sites take to load on a phone 7.88s
Quote form field count 49.5%
Multi-step forms 3.1%
Named customer testimonials 34.6%
Before and after galleries 39.2%
What was measured
Share of brands with at least one serious violation across captured pages.
How we measured it
Same accessibility checker, same pages, but counting the rung below blocking: the faults that make a page hard work rather than impossible.
The technical version, for anyone checking our work
axe-core 4.10.2, >=1 serious on any captured page
Scope
all captured pages
Denominator
130 roofing brands.
Collection window
2026-05-10 to 2026-05-16
Who ran it
Fervor Studio, first-party capture. Nobody paid to be included or excluded.
Get My Site Inspection