Who is Homeshowoff?
Before you commit to any agency, it helps to review what they actually offer, how they price it, and where they focus. Here's what we found when we looked at Homeshowoff.
Homeshowoff has been doing contractor marketing since 2016, with offices in Concord, Ontario (just outside Toronto) and Miami, Florida. They build custom WordPress sites, run SEO and Google Ads, and handle social and branding for trades on both sides of the border. The headline pitch is "We Turn Clicks Into Contracts." So the reporting frame they push is revenue and booked jobs, not impressions.
Recognition: BBB-listed since 2016 · Cross-border offices: Concord, ON + Miami, FL · "We Turn Clicks Into Contracts" positioning
Feature review at a glance
Side-by-side
Where Homeshowoff excels
Cross-border execution and a broad service stack under one roof. The dual offices in Concord and Miami mean active campaigns running in both Canadian and US markets, not just clients in two countries serviced from one location. And the service menu covers more ground than the average contractor agency: custom WordPress, SEO and Local SEO, Answer Engine Optimization (their term for AI-search optimization), PPC, social, and branding. So if you want one shop handling everything from your logo to your Google rankings without subcontracting, the breadth is real.
Our take
The "clicks don't pay the bills, booked jobs do" framing is sharp marketing. And the AEO (Answer Engine Optimization) addition is forward-looking — most contractor agencies haven't named what they do for AI Overviews and ChatGPT search results yet. But the contract structure tells you something the homepage doesn't lead with: 6-month commitment on SEO, 3-month commitment on Google Ads. Then month-to-month after that initial runway. Which is fair for the channels involved, but worth knowing before the discovery call.
Who typically hires Homeshowoff
Mid-size contractors and home service companies in the Greater Toronto Area, Florida, and the broader US/Canada corridor who want a single agency handling website, SEO, Google Ads, social, and branding — and who can commit to 3-6 months on the channels that need that runway to produce results.
Where Fervor differs as a Homeshowoff alternative
Homeshowoff and Fervor cover overlapping ground — SEO, Google Ads, conversion work — but the shape is different. Homeshowoff runs that playbook across many industries. Fervor runs it for contractors only, and ties every channel to the same number: booked jobs per visitor. So if you're pulling 2,000 visits a month and the phone only rings 9 times, we don't argue about whether the problem is traffic or conversion. We diagnose which one is actually leaking and fix that side of the funnel.
(Quick way to tell where your gap is: check your Google Analytics. Under 500 monthly sessions usually means you need more visibility — SEO, GBP, paid search. Over 1,000 and the phone still isn't ringing means the conversion path is leaking. Fervor works on both, contractor-side.)
Revenue per visitor
Your traffic has a dollar value. But most agencies won't calculate it because the number isn't always flattering. We measure what each visitor is actually worth in booked revenue, then rank your fixes by which ones move that number fastest.
The Site Inspection
Before we recommend a single change, we score your site across 6 categories against 64 national contractor brands. You get a Fervor Grade™ and a ranked fix list. No sales call required. And no money changes hands.
Conversion-first design
Booked by Design™ doesn't start with a homepage mockup. It starts with conversion benchmarks from 18 trades we've already scored. So layout decisions, CTA placement, form position, the order your services appear on the page, even which photo goes above the fold — all of it is backed by what actually gets contractors booked.
Where Homeshowoff may fall short for contractors
Pricing isn't public, so you're into a sales conversation before you know if the spend fits your business. And the service stack is traffic and visibility — WordPress sites, SEO, Google Ads, social, branding. All upstream of conversion. If your existing site already gets 2,500 monthly visits and you're booking 11 jobs, sending more clicks to the same conversion path doesn't change the math. The booked-jobs number on their dashboard reflects what the marketing produced, not what the website failed to convert.
Choosing the right agency for your business
Choose Homeshowoff if:
- You want a generalist agency working across many industries, not contractor-only
- You need traditional media (TV, radio, print) or other services outside SEO, Google Ads, and CRO
- You value cross-border practice (toronto + miami) with full-stack contractor marketing under one roof since 2016
Choose Fervor if:
- Your site gets traffic but your close rate from web leads sits under 5%
- You want to know exactly which pages are bleeding leads right now
- You need a website rebuilt around revenue per visitor, not just how it looks
- You want a Canada-based agency that works with US and Canadian contractors
One more thing. Homeshowoff and Fervor cover overlapping ground. The honest split is shape, not service line: Homeshowoff is built for breadth across industries; Fervor is built for depth across contractor trades, with revenue-per-visitor measurement on every account. Some contractors review both options and pick the fit that matches the way their team thinks about marketing.
Questions to review before hiring Homeshowoff
How long has Homeshowoff been in business?
Since 2016, per their BBB listing. So roughly nine years. That kind of staying power in contractor marketing is meaningful — agencies founded the same year that didn't survive an algorithm shift, an ad platform overhaul, or a pandemic are no longer in business.
Where is Homeshowoff located?
Two offices: Concord, Ontario at 9000 Keele Street (Toronto area) and Miami, Florida at 1110 Brickell Ave. The cross-border setup means active campaigns running in both Canadian and US markets, not just one office servicing clients in two countries.
Does Homeshowoff require a long contract?
Their model is a 6-month minimum on SEO and a 3-month minimum on Google Ads, then month-to-month after that initial commitment. So the flexibility is real after the runway period, but you do need to commit to the runway upfront. That's standard for those channels, not a red flag.
What does "We Turn Clicks Into Contracts" actually mean?
It's their positioning around outcome-focused reporting. The phrase that backs it on their site: "clicks don't pay the bills, booked jobs do." So the reporting frame they push is revenue and contracts won, not impressions or click-through rates. Worth asking in the first call exactly how that booked-jobs number gets generated — automated tracking versus manual entry is the difference between real attribution and a marketing line.
How does Homeshowoff compare to Fervor Studio?
Homeshowoff runs websites, SEO, Google Ads, social, and branding for home services across the GTA and Florida. Fervor runs SEO, Google Ads, and CRO for contractors across North America, with revenue-per-visitor and form-by-form abandonment analysis built into the engagement. Overlapping core stack — different geographic focus and a heavier emphasis at Fervor on the page-by-page conversion math.
Find out which problem you actually have
The free Site Inspection scores your site across 6 categories and tells you whether your bottleneck is traffic or conversion. It takes 30 seconds to submit.
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