Who is Findable Digital Marketing?
Before you commit to any agency, it helps to review what they actually offer, how they price it, and where they focus. Here's what we found when we looked at Findable Digital.
Findable Digital Marketing is a boutique consultancy out of Toronto that exclusively serves the design-build world: interior designers, architects, construction firms, and building material suppliers. They rank for "digital marketing for construction companies" because that's their actual niche. But their version of "construction" is architects and design firms, not the plumber running 3 trucks.
Recognition: Founder Daniela Furtado built first website at age 9 · Proprietary "Soil to Apples" method · Claims 2x inquiries and 5x traffic in 12 months
Feature review at a glance
Side-by-side
Where Findable Digital excels
Design-build specificity. Founder Daniela Furtado has spent her entire career in this space, and the proprietary "Soil to Apples" method is built around how design-build firms actually get clients. If you're an architect-turned-builder or a high-end design firm that does construction, Findable understands your sales cycle better than a generalist agency. And being Canadian gives them a genuine edge in the Canadian market.
Our take
Findable targets the overlap between design and construction, not traditional trades. If you're an interior designer who also manages renovations, this is your agency. But if you're a roofing contractor or HVAC company, their entire approach and client language is calibrated for a different audience.
Who typically hires Findable Digital
Design-build remodelers, interior design firms, architects, and building material companies who need marketing that understands the design-build sales cycle.
Where Fervor differs as a Findable Digital alternative
Findable Digital and Fervor cover overlapping ground — SEO, Google Ads, conversion work — but the shape is different. Findable Digital runs that playbook across many industries. Fervor runs it for contractors only, and ties every channel to the same number: booked jobs per visitor. So if you're pulling 2,000 visits a month and the phone only rings 9 times, we don't argue about whether the problem is traffic or conversion. We diagnose which one is actually leaking and fix that side of the funnel.
(Quick way to tell where your gap is: check your Google Analytics. Under 500 monthly sessions usually means you need more visibility — SEO, GBP, paid search. Over 1,000 and the phone still isn't ringing means the conversion path is leaking. Fervor works on both, contractor-side.)
Revenue per visitor
Your traffic has a dollar value. But most agencies won't calculate it because the number isn't always flattering. We measure what each visitor is actually worth in booked revenue, then rank your fixes by which ones move that number fastest.
The Site Inspection
Before we recommend a single change, we score your site across 6 categories against 343 national contractor brands. You get a Fervor Grade™ and a ranked fix list. No sales call required. And no money changes hands.
Conversion-first design
Booked by Design™ doesn't start with a homepage mockup. It starts with conversion benchmarks from 18 trades we've already scored. So layout decisions, CTA placement, form position, the order your services appear on the page, even which photo goes above the fold — all of it is backed by what actually gets contractors booked.
Where Findable Digital may fall short for contractors
Not a trades contractor agency. Their "construction" clients are architects and design firms, not mechanical or exterior trades. Very small team (under 10) limits capacity. And if you need conversion optimization for a contractor website, their focus is traffic generation, not CRO.
Choosing the right agency for your business
Choose Findable Digital if:
- You want a generalist agency working across many industries, not contractor-only
- You need traditional media (TV, radio, print) or other services outside SEO, Google Ads, and CRO
- You value deep design-build specialization with proprietary methodology - toronto-based, serves design/architecture/construction firms exclusively
Choose Fervor if:
- Your site gets traffic but your close rate from web leads sits under 5%
- You want to know exactly which pages are bleeding leads right now
- You need a website rebuilt around revenue per visitor, not just how it looks
One more thing. Findable Digital and Fervor cover overlapping ground. The honest split is shape, not service line: Findable Digital is built for breadth across industries; Fervor is built for depth across contractor trades, with revenue-per-visitor measurement on every account. Some contractors review both options and pick the fit that matches the way their team thinks about marketing.
Questions to review before hiring Findable Digital
Does Findable Digital Marketing work with contractors?
They work with design-build firms, architects, and interior designers. Traditional trades contractors (HVAC, plumbing, roofing) are not their target market.
Where is Findable Digital Marketing located?
Toronto, Canada. They serve design-build firms in the Canadian and US markets.
What is the Soil to Apples method?
Findable's proprietary marketing methodology designed specifically for how design-build firms attract and convert clients.
Does Findable offer CRO?
Their focus is SEO, Google Ads, and web design for design-build firms. They don't specialize in contractor-specific conversion rate optimization.
What's the difference between Findable and Fervor Studio?
Findable serves design-build firms and architects. Fervor Studio serves home-service contractors across 18 trades. Different audiences, different problems.
What real Fervor clients say
Real feedback from real builds, straight from our Google Business Profile.
5.0 / 5 across 5 Google reviews.
Fervor Studios did an incredible job creating our website. From the design to the functionality, everything was handled professionally and exceeded our expectations. The team was responsive, creative, and made the entire process smooth from start to finish. They truly brought our vision to life and delivered a modern, high-quality website that we're proud to showcase. We're already seeing greater engagement from our clients and look forward to working with Fervor Studios again. Highly recommend Fervor Studios to anyone looking for top-tier web design and development services!
Working with Ney was a pleasure. He was attentive, he listened to each and every one of my 100+ revision requests (it wasn't actually that much). He created a beautiful page that has served me well for a year. He did everything as asked/expected/on time and I would love to work with him again.
Find out which problem you actually have
The free Site Inspection scores your site across 6 categories and tells you whether your bottleneck is traffic or conversion. It takes 30 seconds to submit.
Get My Free Site Inspection