Who is Construction Marketing Services?
Before you commit to any agency, it helps to review what they actually offer, how they price it, and where they focus. Here's what we found when we looked at Construction Marketing Services.
Construction Marketing Services is a Fort Lauderdale agency that exclusively serves the construction industry. They cover a broad range of trades: general contractors, home builders, remodelers, HVAC, electrical, roofing, and plumbing. And they publish their pricing: a $5,000 startup package and monthly retainers from $300 to $1,500+. No long-term contracts.
Recognition: Construction-industry exclusive · Startup packages from $5,000 · No long-term contracts
Feature review at a glance
Side-by-side
Where Construction Marketing Services excels
Transparency on pricing and terms. The $5,000 startup package with no long-term contract is a lower barrier than most agencies. And construction-only focus means every project they take on is in the industry. For contractors who've been burned by agencies that locked them into 12-month deals with no escape, the no-contract model is a direct answer to that frustration.
And if you're a general contractors contractor specifically, that trade depth counts for something. Construction Marketing Services knows the seasonal surges, the buyer hesitations, and the search patterns that generalist agencies miss entirely.
Our take
Published pricing and no contracts is a trust-building move. But $300/month for ongoing marketing raises the question of what you actually get at that price point. At the low end, you might be getting basic monitoring and a few social posts. The real work likely happens at the $1,500+ tier.
Who typically hires Construction Marketing Services
Construction companies and contractors who want to start with a defined budget ($5,000 startup) and prefer month-to-month flexibility over long-term commitments.
Where Fervor differs as a Construction Marketing Services alternative
Construction Marketing Services and Fervor cover overlapping ground — SEO, Google Ads, conversion work — but the shape is different. Construction Marketing Services runs that playbook across many industries. Fervor runs it for contractors only, and ties every channel to the same number: booked jobs per visitor. So if you're pulling 2,000 visits a month and the phone only rings 9 times, we don't argue about whether the problem is traffic or conversion. We diagnose which one is actually leaking and fix that side of the funnel.
(Quick way to tell where your gap is: check your Google Analytics. Under 500 monthly sessions usually means you need more visibility — SEO, GBP, paid search. Over 1,000 and the phone still isn't ringing means the conversion path is leaking. Fervor works on both, contractor-side.)
Revenue per visitor
Your traffic has a dollar value. But most agencies won't calculate it because the number isn't always flattering. We measure what each visitor is actually worth in booked revenue, then rank your fixes by which ones move that number fastest.
The Site Inspection
Before we recommend a single change, we score your site across 6 categories against 343 national contractor brands. You get a Fervor Grade™ and a ranked fix list. No sales call required. And no money changes hands.
Conversion-first design
Booked by Design™ doesn't start with a homepage mockup. It starts with conversion benchmarks from 18 trades we've already scored. So layout decisions, CTA placement, form position, the order your services appear on the page, even which photo goes above the fold — all of it is backed by what actually gets contractors booked.
Where Construction Marketing Services may fall short for contractors
No verified case studies or awards. Small team size is unverified. The $300/month low end raises questions about service depth. And their focus is traffic and content, not conversion rate optimization.
Choosing the right agency for your business
Choose Construction Marketing Services if:
- You need an agency that only works with general contractors contractors
- You want general contractors-specific keyword strategy and campaign management
- You value construction-exclusive with published pricing, no long-term contracts, and a $5,000 startup package
Choose Fervor if:
- Your site gets traffic but your close rate from web leads sits under 5%
- You want to know exactly which pages are bleeding leads right now
- You need a website rebuilt around revenue per visitor, not just how it looks
- You want a Canada-based agency that works with US and Canadian contractors
One more thing. Construction Marketing Services and Fervor cover overlapping ground. The honest split is shape, not service line: Construction Marketing Services is built for breadth across industries; Fervor is built for depth across contractor trades, with revenue-per-visitor measurement on every account. Some contractors review both options and pick the fit that matches the way their team thinks about marketing.
Questions to review before hiring Construction Marketing Services
How much does Construction Marketing Services charge?
A $5,000 startup package plus monthly retainers ranging from $300 to $1,500+. No long-term contracts required.
Does Construction Marketing Services require contracts?
No. They offer month-to-month service without long-term commitments. Cancel anytime.
What trades does Construction Marketing Services serve?
General contractors, home builders, remodelers, HVAC, electrical, roofing, and plumbing.
Does CMS offer CRO?
Their services focus on web design, SEO, PPC, and content marketing. No dedicated conversion rate optimization service.
What's the difference between CMS and Fervor Studio?
CMS provides general digital marketing for construction companies. Fervor Studio specializes in CRO for contractors, optimizing your website to convert existing traffic into booked jobs using data from 18 trades.
What real Fervor clients say
Real feedback from real builds, straight from our Google Business Profile.
5.0 / 5 across 5 Google reviews.
Fervor Studios did an incredible job creating our website. From the design to the functionality, everything was handled professionally and exceeded our expectations. The team was responsive, creative, and made the entire process smooth from start to finish. They truly brought our vision to life and delivered a modern, high-quality website that we're proud to showcase. We're already seeing greater engagement from our clients and look forward to working with Fervor Studios again. Highly recommend Fervor Studios to anyone looking for top-tier web design and development services!
Working with Ney was a pleasure. He was attentive, he listened to each and every one of my 100+ revision requests (it wasn't actually that much). He created a beautiful page that has served me well for a year. He did everything as asked/expected/on time and I would love to work with him again.
Find out which problem you actually have
The free Site Inspection scores your site across 6 categories and tells you whether your bottleneck is traffic or conversion. It takes 30 seconds to submit.
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