Who is SmartSites?
SmartSites is a 200+ person multi-industry digital agency with a strong home services practice. They've racked up over 1,000 five-star reviews, which is more than almost any agency on this list. And they consistently rank near the top of agency directories like Semrush and Clutch.
Recognition: 1,000+ five-star reviews · Inc. 5000 · Google Premier Partner · Top-ranked on Semrush for home services
Side-by-side
Where SmartSites excels
Consistency. Over 1,000 five-star reviews is hard to fake and hard to maintain. SmartSites has Google Premier Partner status, Inc. 5000 recognition, and a track record that's easy to verify. So if you're the type of contractor who checks reviews before hiring anyone (and you should be), SmartSites gives you a lot of data points to work with. The trade-off is the same as any multi-industry agency: they also serve e-commerce, healthcare, and B2B, so your account sits alongside non-contractor clients.
Where Fervor differs
SmartSites and Fervor don't actually compete. SmartSites gets more people to your site. SEO, PPC, paid channels. We focus on what happens after they land. So if you're pulling 2,000 visits a month but your phone only rings 9 times, that's not a traffic problem. That's a conversion problem. And conversion is the only thing we work on.
(Quick way to tell which problem you have: check your Google Analytics. If your monthly sessions are under 500, you probably need traffic. If they're over 1,000 and you're still not getting calls, you need conversion work.)
Revenue per visitor
Your traffic has a dollar value. But most agencies won't calculate it because the number isn't always flattering. We measure what each visitor is actually worth in booked revenue, then rank your fixes by which ones move that number fastest.
The Site Inspection
Before we recommend a single change, we score your site across 6 categories against 65 national contractor brands. You get a Fervor Grade™ and a ranked fix list. No sales call required. And no money changes hands.
Conversion-first design
Booked by Design™ doesn't start with a homepage mockup. It starts with conversion benchmarks from 18 trades we've already scored. So layout decisions, CTA placement, form position, the order your services appear on the page, even which photo goes above the fold — all of it is backed by what actually gets contractors booked.
Who should choose which
Choose SmartSites if:
- You need SEO, PPC, web design, and paid channels managed under one roof
- You want more visitors hitting your site every month
- Your main bottleneck is traffic volume, not what happens after visitors land
- You value 1,000+ five-star reviews — most-reviewed digital agency in the space
Choose Fervor if:
- Your site gets traffic but your close rate from web leads sits under 5%
- You want to know exactly which pages are bleeding leads right now
- You need a website rebuilt around revenue per visitor, not just how it looks
- You want a Canada-based agency that works with US and Canadian contractors
One more thing. These aren't competing solutions. If your site converts well but needs more eyeballs, SmartSites can drive that traffic. If you're getting the traffic but it's not turning into booked jobs, that's our side of the equation. And some contractors end up working with both.
Find out which problem you actually have
The free Site Inspection scores your site across 6 categories and tells you whether your bottleneck is traffic or conversion. It takes 30 seconds to submit.
Get My Free Site Inspection