The Conversion Rate Covenant

The only web guarantee that performs or pays.

We don’t build websites that just look good. We build websites that convert, and we put our money where your leads are. That’s why every launch comes backed by The Conversion Rate Covenant: a performance-first guarantee that protects your ROI and proves our promise.

Here’s how it works:
  1. We Launch

    Your new site goes live — built to convert, tracked to perform.
  2. You Track Leads
    You measure lead conversion rate using your CRM or Google Analytics.
  3. We Guarantee Results
    If your new site doesn’t generate at least 30% more qualified leads in 90 days, we optimize it free for 60 days.
  4. Still No Lift? You Keep 40%
    If results still don’t show, you keep the final 40% of the project fee — no fight, no fine print.

Why we do this:

  • Because “pretty” doesn’t pay the bills
  • Because most agencies get paid whether it works or not
  • Because you deserve proof, not promises

Our Covenant Is Simple:

  • 30% more leads in 90 days, or we fix it fast
  • Still underperforms? You keep 40%
  • You win either way

For us, conversion isn’t a hope, it’s a covenant.
If it doesn’t drive revenue, it’s not a win. So we make it a win, or we don’t get paid in full. Period.

Questions Contractors Ask Before Hiring Us

What types of contractors do you work best with?

We specialize in high-trust home services like roofing, kitchen remodels, solar, HVAC, and pool builds. If your average job is $8K+, we can turn your site into a high-performing lead engine.

We don’t disappear after launch. Our guarantee keeps us accountable: if you don’t get 30% more qualified leads in 90 days, we keep working until you do. Simple as that.

4–6 weeks. We don’t drag our feet. You’ll get an initial analysis of your current situation, a clear roadmap, regular check-ins, and a final product that doesn’t just “look good”, it drives calls and booked jobs.

Yes. We’re founded in Calgary but serve contractors all over Canada and the U.S.  especially in industries where trust and visuals close deals.

Absolutely. Every site we build includes on-page SEO, and we offer add-ons like GMB setup, review automation, and citation cleanup.

Leave us a message expressing your specific needs, and we’ll see if we are a good fit for each other.

Still have questions?

Ready to work with a team that backs its builds?

Let’s turn your traffic into booked jobs — with a website that finally sells.